Supports global mountain bike product launches and in-market brand messaging by obtaining and maintaining trusted relationships with European mountain bike media. Works to creatively and consistently keep SRAM MTB, RockShox and ZIPP MTB products and messages top of mind with end consumers and customers in the media.
Communicate with all Northern European mountain bike media, including the distribution of messages regarding product launches, brand communications and in response to inquiries.
Forecast, develop and implement seeding lists for product launches to media in Northern Europe.
Act as a credible, deeply knowledgeable source of information for all SRAM MTB, RockShox and ZIPP MTB products.
Own and implement internal communications plans in consultation with internal stakeholders including events, ambassador, product and brand communications.
Provide on-site support and brand representation at media launches and consumer events.
Track, calculate and build media reports in an effort to measure ROI.
Propose, forecast and plan advertising placements in regional media.
EDUCATION / MINIMUM QUALIFICATIONS
Experience or background in journalism or communications as a public relations professional or agency representative.
Post-secondary education. Bachelor’s degree preferred.
Extensive understanding of the mountain bike media landscape with a demonstrated proficiency in mountain bike products.
Ability to ride advanced mountain bike trails.
Ability to travel domestically and internationally up to 30%, including weekends.
Excellent written and verbal communication skills both in English and German.
Strong attention to detail and organization skills.
Flexible working time models
Excellent work environment and flat hierarchies
Innovative working environment with a range of benefits and employee events
Company pension plan with an employer contribution
If you like challenges and could imagine to be working in a dynamic, internationally successful team we invite you, to learn more about us. Please send your English application (at least cover letter and curriculum vitae) to .
If you have questions, feel free to contact human resources Tina Stockhausen (Tel.: 09721-2923441).
SRAMLLC is one of the world's largest suppliers of components to the bike industry. Established in Chicago in 1987, SRAM continues to promote cycling through its products, its advocacy, and its employees who are dedicated to improving the cycling experience.
Today, SRAM employs more than 3,000+ people in 20+ locations across 9+ countries. SRAM is proud to be an equal opportunity employer.