8. April 2020

Visual Merchandising Manager (m/w/d)

Impassioned by the goal of delivering high-performance products to both the professional athlete and the recreational cyclist, Cycling Sports Group encompasses several powerhouse Cycling brands, including Cannondale, GT, Charge, and Fabric. Cycling Sports Group is proud to present a truly unique and powerful portfolio of cycling brands to the market, continually striving to evolve through the very best products and service available today.


As Retail Merchandising Manager at Cannondale, you will oversee the design and implementation of our office build out. You will also leadthe design and implementation of European in-store projects. You will be responsible for the Bike & Accessories presentation at internal and external Cycling Sports Group events.


  • Defining and executing an annual program of in-store materials for different dealer segments;

  • Managing and executing key dealer shop build-outs to ensure premium Cannondale brand presence;

  • Ensuring that the in-store experience is consistent with other touchpoints between the brand and the consumers;

  • Establishing and activating a measurement approach for in-store presence;

  • Establishing a common knowledge level about in-store presence across the marketing and sales disciplines;

  • Establishing Cross-functional teamwork with Trainer team, Field Marketing team and outside account managers to get the shop in shop installs and POP rolled out in selected shops across Europe;

  • Quality/effectiveness of in-store solutions, e.g. in terms of conversion rate, basket size, cross-selling, etc.;

  • Ensuring the rebranding of all Cannondale shops in Europe;

  • Budget and timing compliance;

  • Other duties as may be assigned throughout the year;

  • Follow internal controls and company policies as set by CSG and job function;

  • Contribute to the success of CSG by leading or assisting with other projects and tasks as assigned.


  • Have a bachelor’s degree with 2-3 years’ experience in a related field, or an equivalent combination of education and experience;

  • Have minimum 2 years’ experience in “in-store” solutions (preferred in outdoor and sports industry);

  • Have passion for consumer driven solutions;

  • Have strong project management skills;

  • Have excellent interpersonal, communications and organizational skills;

  • Be fluent both written and spoken in English;

  • Be willing and able to travel extensively;

  • Be pragmatic and hands-on;

  • Have experience in or have passion for cycling or related outdoor sports industry;

  • Have additional Western European language skills;

  • Strong project management, organizational, decision-making and problem-solving skills;

  • Proven leadership skills;

  • Strong customer centric focus;

  • Strong interpersonal skills and ability to work across cultures and functions;

  • Strong communication, presentation and relationship-building skills.

Beneficial Qualifications:

  • Prior experience working for a global brand and multi-national business.

  • A passion for mountain and road bikes, actions sports, and/or outdoor lifestyle.

Physical Demands:

  • Working conditions are normal for an office environment.

  • Must be able to sit for extended periods of time.

  • Must be able to use a computer keyboard and view a monitor for extended periods of time.

  • Must be able to travel internationally for business.

Apply now! Click here!